Client: Global Fortune 50 TMT Company | Main Buyer(s): CEO, CIO, CDO | Role: AI & Growth Strategist | Duration: 6 Months

Challenge:

Enhance market share and revenue in four B2B segments using AI to predict and capitalize on market opportunities while optimizing pricing and profitability.

Approach:

Led a cross-functional team that analyzed data and market trends across markets, tailored AI use cases to the specific needs and dynamics of each B2B segment.

Outcome:

Increased market share by 20%, increased profitability by 15%, and accelerated market responsiveness, enabling faster adaptation to evolving customer needs.

Key Deliverables:

Segmented customer profiles, AI-driven models for revenue and profitability forecasting, segment-specific strategies for market penetration and growth.

Client: Leading Aerospace Manufacturer | Main Buyer(s): CFO, CTO, COO | Role: Experience Design Lead | Duration: 3 Months

Challenge:

Streamline operations, financial reporting accuracy, and improve enterprise resource planning to ensure an optimal end-to-end experience for customers and employees.

Approach:

Implemented a cloud-based SaaS platform using a phased rollout, integrating operational, financial, and ERP systems with testing and training for smooth adoption.

Outcome:

Enhanced financial reporting and operational efficiency, significantly improving customer and employee satisfaction metrics.

Key Deliverables:

VOC surveys, Experience Design assessment, product marketing strategy, testing reports, training manuals, stakeholder reports on impact and ROI.

Client: Global FinTech Company | Main Buyer(s): CDO, COO | Role: Program Lead | Duration: 5 months

Challenge:

Transform the contact center by optimizing IVR, chatbots, and digital platforms to reduce costs, enhance employee experience, and improve customer engagement.

Approach:

Overhauled the tech stack and processes, refined the IVR tree, strengthened chatbot capabilities, and upgraded digital interfaces to shift transactions online.

Outcome:

Enhanced operational efficiency, reduced costs, improved digital experience, and positioned the business for growth and innovation in customer service technologies.

Key Deliverables:

Optimized IVR tree, enhanced chatbot for issue handling, streamlined agent workflows, best-in-class digital experiences, cost reduction plan with OPEX savings.

Client: Global Leader in Theme Park Entertainment | Main Buyer(s): CPO| Role: Product Innovation Strategist | Duration: 4 months

Challenge:

Set up an innovation lab that develops new products using rapid prototyping, lean startup methods, and customer co-creation, enhancing the company’s competitive edge.

Approach:

Assembled a multidisciplinary team and customer focus group to launch the physical space, trained employees on methodologies, and refined the product backlog.

Outcome:

Accelerated the product development process, launched several market-ready innovations ahead of schedule, and boosted the company’s competitive positioning.

Key Deliverables:

Collaborative workspace, innovation lab framework with defined processes, market-ready products, streamlined product development pipeline.

Client: Ivy League University | Main Buyer(s): Office of the Provost | Role: Experience & Solutions Architect | Duration: 6 months

Challenge:

Converge 73 disparate library portals into one digital platform optimized for all users, and upgrade technology stack to improve content management, search, and analytics.

Approach:

Assessed user needs, developed a scalable solutions architecture, selected a content management platform for agile development, data migration, and testing.

Outcome:

Award-winning platform that facilitated seamless user journeys, accessibility, improved asset management, search accuracy, reporting, and analytics.

Key Deliverables:

Usability study readout, platform selection criteria, data migration, and systems integration plan, agile sprint and rollout plans, performance monitoring outline.

Client: Global Life Sciences Company | Main Buyer(s): CIO, CDO | Role: Product Development Lead | Duration: 5 months

Challenge:

Post-merger, two life sciences companies needed to consolidate their technology infrastructures to a single cloud platform to enhance innovation and scalability.

Approach:

Translated business needs into actionable product requirements, chose a suitable cloud infrastructure and PaaS, developed and executed a phased migration plan.

Outcome:

A unified cloud infrastructure and PaaS, resulting in enhanced operational efficiency, improved scalability for future growth, and an environment conducive to innovation.

Key Deliverables:

Product backlog, cloud migration strategy, cybersecurity considerations, resource allocation plan, change management strategy, and training materials.

Client: Global Creative Cloud & Digital Marketing Company | Main Buyer(s): CMO | Role: Growth & Innovation Consultant | Duration: 1 Year

Challenge:

Following two acquisitions, the company needed to integrate them into existing tech stack while redesigning the e-commerce and digital customer experience.

Approach:

Gathered requirements, streamlined user journeys, developed a sales and product marketing strategy, led agile development, testing optimization, and employee training.

Outcome:

Seamless tech stack integration, redesigned e-commerce platform, and revamped customer experience that improved sales and customer satisfaction.

Key Deliverables:

Business case with financial models and ROI analysis, requirements backlog, process maps, UX designs, system integration plan, change management, and training materials.

Client: Global Fortune 50 TMT Company | Main Buyer(s): CMO, CTO, CIO | Role: Customer & Employee Experience Strategist | Duration: 16 Months

Challenge:

Address lead sharing gaps, break down data silos, personalize experiences to keep pace with competition, accelerate attainment of key sales and marketing KPIs.

Approach:

Defined a new operating model, launched a cloud-based data lake, modeled automated next best actions, implemented SFDC as the CRM and lead management platform.

Outcome:

Significantly improved user-centricity, process and content automation, enterprise business intelligence, sales and marketing spend, resource allocation, and KPIs.

Key Deliverables:

Sales commissions framework, enterprise data lake, optimized business processes and customer journeys, a new CRM, business case with financial models and ROI analysis.

Client: Global Oil & Gas Company | Main Buyer(s): CSO | Role: ESG & Sustainability Consultant | Duration: 3 months

Challenge:

Establish an ESG strategy with value chain, compliance, and supplier management frameworks, using AI to monitor changes in regulations and manage reporting risks.

Approach:

Facilitated stakeholder current state assessment and art-of-the-possible workshops, conducted benchmark stuidies, analyzed data and technologies.

Outcome:

Improved sustainability metrics, adherence to existing and emerging ESG regulations across all jurisdictions, reducing legal and financial risks.

Key Deliverables:

Scope 3 emissions reporting requirements, current state assessment, value chain and supplier ecosystem map, KPI time horizon, data and reporting strategy, AI strategy.

Client: Global Toys Manufacturer & Retailer | Main Buyer(s): COO, CMO, CIO | Role: Go-to-Market Strategist | Duration: 6 weeks

Challenge:

A data-driven go-to-market strategy for three key brands, along with the technology infrastructure to support the strategy across sales and marketing channels.

Approach:

Conducted a global market research and brand analysis, outlined messaging, and tactics for each brand, evaluated technology vendors to support growth projections.

Outcome:

Accelerated growth of leads and sales across all brands, improved cross-channel conversation rates, improved brand awareness, and digital channel engagement.

Key Deliverables:

Go-to-market offerings, channel strategy, market research and SWOT analysis, VOC surveys, pricing strategy, marketing tactics, sales and revenue growth strategy.

Client: Global Oil & Gas Company | Main Buyer(s): COO | Role: Business Process & Operating Model Strategist | Duration: 4 months

Challenge:

Deploy a change management program to transition to an agile, product led operating model across the organization, accelerating responsiveness and product development.

Approach:

Developed a detailed transition plan, restructured teams into cross-functional product squads, established operational KPIs, trained teams on agile methodologies.

Outcome:

Accelerated product development speed, improved employee engagement and sense of ownership, improved customer focus, and responsiveness to global market needs.

Key Deliverables:

Enterprise service design blueprint, defined KPIs, data visualization dashboards, change management plan, team restructuring plan with new product squad definitions.

Client: Major Department Store Retailer | Main Buyer(s): CDO | Role: eCommerce & Innovation Strategist | Duration: 9 months

Challenge:

Launch of an eCommerce platform with AI, CMS, and omni-channel capabilities, and a digital-first operating model without cannibalizing existing channel shares.

Approach:

Conducted art-of-the possible workshops, created a data strategy for AI-enabled use cases, analyzed market trends, customer behavior, and the competitive landscape.

Outcome:

Increased digital market share by double digits, enabled seamless omnichannel customer experience, improved sales performance across all channels.

Key Deliverables:

Digital transformation business case with ROI projections, vendor evaluation report, AI strategy, operating model framework, software development work products.